SOCIAL 101, WORK
WE DON'T JUSTCREATE CONTENT.WE CREATE MOMENTUM.
Strategy, creativity, content and digital execution built around measurable growth.
EVERY BRAND
STARTS SOMEWHERE.
Different industries. Different challenges. Different audiences.
But the goal remains the same: create attention, build connection and drive growth.
RESULTS, NOT PROMISES
Followers in 9 Months Kearo
Engagement Rate Kearo
ROAS Kearo
Monthly Website Sales Laxmipati Sarees
Instagram Followers in 3 Months Laxmipati Sarees
Returning Customer Order Rate Laxmipati Sarees
Average Order Value Laxmipati Sarees
Return Rate Laxmipati Sarees
HIGHLIGHTS
PART 01
SOCIAL MEDIA WORK.
Strategy, content, reels and community across Instagram, Facebook and LinkedIn.
7 CASE STUDIESTHE WORK, UP CLOSE
SOCIAL MEDIA 01 · INNERWEAR / FASHION
FROM A NEW BRAND TO A SOCIAL-FIRST INNERWEAR LABEL.
CHALLENGE
Kearo had a clear vision for a trendy men's and women's underwear brand, but needed help turning it into reality, a strong brand identity, the right way to reach its audience, and a store built to convert.
STRATEGY
- Brand Positioning
- Instagram Launch
- Influencer Marketing
- Content Production
- Ecommerce Experience
EXECUTION
Market research shaped the brand identity, product mix and pricing. The brand launched in beta on Instagram, then scaled through organic and influencer content. One mood-board-led shoot day produced content that powered campaigns for six months, and a playful website added “Match a Pair” and “Build a Pack” to help shoppers choose.
RESULT
KEARO · INSTAGRAM POSTS
SOCIAL MEDIA 02 · FASHION / D2C ECOMMERCE
FROM ₹12L TO ₹65L / MONTH.
Monthly Website Sales
Monthly Website Sales
THE GROWTH ECOSYSTEM
Laxmipati wanted to build and scale a profitable D2C business. We scaled turnover with Meta and Google ads aimed at a 3X ROAS, moved the website from Laravel to Shopify, launched connected iOS and Android apps, and drove organic sales through WhatsApp, email, SEO and a loyalty programme.
LAXMIPATI · REELS & INSTAGRAM POSTS
SOCIAL MEDIA 03 · HEALTHCARE
BUILDING DIGITAL TRUST THROUGH CONTENT.
THE CHALLENGE
Despite being an established healthcare provider, Mahavir Hospital had limited reach online, with low engagement, awareness and community interaction. The goal was to build credibility, grow reach and start conversations around healthcare topics that matter.
THE STRATEGY
A year-long content and engagement plan with each platform given its own job: Instagram for visual storytelling and younger audiences, Facebook for family decision-makers, and LinkedIn for professional authority and trust.
THE CONTENT
Health awareness campaigns and expert-led content, high-performing Instagram reels and value-rich static posts, plus stories, polls, health tips and festival-themed posts on an active schedule.
THE DIGITAL PRESENCE
Consistent branding and visually empathetic design that humanises healthcare content across Facebook, Instagram and LinkedIn.
THE RESULTS
Stronger reach, engagement and follower growth across Instagram, Facebook and LinkedIn over the year.
MAHAVIR HOSPITAL · REELS & POSTS
SOCIAL MEDIA 04 · REAL ESTATE
TURNING REAL ESTATE INTO STORIES PEOPLE WANT TO FOLLOW.
CHALLENGE
Real estate content often stops at brochures and floor plans, Surana Group needed social content that felt aspirational and human, not transactional.
CONTENT STRATEGY
A content calendar built around project milestones, lifestyle storytelling and the people behind each development.
CREATIVE DIRECTION
Premium photography and film direction that treats each project like a brand of its own.
EXECUTION
Consistent organic publishing across formats, reels, carousels and site walkthroughs, building presence project by project.
ORGANIC GROWTH & RESULTS
Sustained organic reach and engagement growth driven primarily by content quality rather than paid dependency.
SOCIAL MEDIA 05 · CONTENT & REELS
REELS BUILT FOR SANGINI GROUP.
A selection of reels and content created for Sangini Group.
SOCIAL MEDIA 06 · REAL ESTATE
REELS BUILT FOR RAGHUVIR DEVELOPERS.
A selection of reels and content created for Raghuvir Developers.
SOCIAL MEDIA 07 · CONTENT & REELS
REELS BUILT FOR PIRAMYD.
A selection of reels and content created for Piramyd.
PART 02
WEBSITE WORK.
Websites and ecommerce experiences designed to convert, with walkthrough videos.
12 CASE STUDIESWEBSITE 01 · FASHION / D2C ECOMMERCE
A SHOPIFY STOREFRONT BUILT FOR GROWTH.
Laxmipati's website moved from Laravel to Shopify, with connected iOS and Android apps, as part of the growth ecosystem that took monthly website sales from ₹12L to ₹65L.
LAXMIPATI · WEBSITE VIDEO
WEBSITE 02 · REAL ESTATE
A WEBSITE BUILT FOR SANGINI GROUP.
A walkthrough of the Sangini Group website.
SANGINI GROUP · WEBSITE VIDEO
WEBSITE 04 · FINANCE
A WEBSITE BUILT FOR YATISH FINANCIAL SERVICES.
A clean, trust-first website for a Kolkata-based mutual fund distribution firm, covering services, an SIP calculator and a client enquiry flow.
YATISH FINANCIAL SERVICES · LIVE WEBSITE
Strategic Portfolios, Aligned with Your AmbitionsStart Investing
YATISH FINANCIAL SERVICES · WEBSITE VIDEO
WEBSITE 05 · REAL ESTATE
A WEBSITE BUILT FOR MILESTONE REALTY.
A premium, visual-first website for Milestone Realty, covering commercial and residential projects, about us, careers and contact pages.
MILESTONE REALTY · WEBSITE VIDEO
WEBSITE 06 · HOSPITALITY
A WEBSITE BUILT FOR HALDI KUMKUM RESORT.
An elegant, booking-focused website for Haldi Kumkum Resort, covering the story, accommodation, royal weddings and online booking.
HALDI KUMKUM RESORT · WEBSITE
HALDI KUMKUM RESORT · WEBSITE VIDEO
WEBSITE 07 · SOLAR ENERGY
A WEBSITE BUILT FOR KIRNODAY ENERGY.
A clear, lead-focused website for Kirnoday Energy, a solar EPC company, covering commercial and industrial solutions, BIPV, careers and contact.
KIRNODAY ENERGY · WEBSITE
KIRNODAY ENERGY · WEBSITE VIDEO
WEBSITE 08 · JEWELLERY
A WEBSITE BUILT FOR AVIQUE.
A dark, jewellery-first website for Avique, with a showcase homepage and a dedicated JCK Las Vegas 2026 appointment page.
AVIQUE · WEBSITE
AVIQUE · WEBSITE VIDEO
WEBSITE 09 · JEWELLERY / E-COMMERCE
A WEBSITE BUILT FOR MARSIONA.
A clean, image-led e-commerce website for Marsiona, a lab-grown diamond jewellery brand.
MARSIONA · WEBSITE
MARSIONA · WEBSITE VIDEO
WEBSITE 10 · FASHION / E-COMMERCE
A WEBSITE BUILT FOR RESSA.
An elegant e-commerce website for Ressa, covering collections, new arrivals, product pages and the brand story.
RESSA · WEBSITE
RESSA · WEBSITE VIDEO
WEBSITE 11 · JEWELLERY / E-COMMERCE
A WEBSITE BUILT FOR IVANA JEWELS.
A refined e-commerce website for Ivana Jewels, built around ethically grown jewellery with easy browsing and product pages.
IVANA JEWELS · WEBSITE
IVANA JEWELS · WEBSITE VIDEO
WEBSITE 12 · HEALTHCARE
A WEBSITE BUILT FOR MAHAVIR CANCER HOSPITAL.
A calm, trust-first website for Mahavir Cancer Hospital, covering the homepage, about us, doctors, appointment booking and contact pages.
MAHAVIR CANCER HOSPITAL · WEBSITE
MAHAVIR CANCER HOSPITAL · WEBSITE VIDEO
THERE'S A METHOD
BEHIND THE WORK.
WHAT WE DO
BUILT FOR THE
WHOLE GROWTH JOURNEY.
BRAND
Strategy
Positioning
Identity
SOCIAL
Instagram
Content
Community
CONTENT
Video
Photography
Reels & Campaigns
PERFORMANCE
Meta
Google
Performance Marketing
DIGITAL
Websites
Ecommerce
Apps
BRANDS WE'VE BUILT WITH.
“Before Social101, I'd met a few other agencies, but seeing the portfolio and meeting the team changed things. They were young, sharp, and I knew they'd translate our content better than anyone else.”
SHUBHAM KHETAN KEARO
YOUR BRAND COULD BE
THE NEXT GROWTH STORY.
Tell us where your brand is today. Let's build what comes next.
START A PROJECT